This alarm clock is neat looking. It looks like a block of dark grain wood. Untill you turn it on and set it up you can not see where the numbers are. After you put in 3 AAA batteries ( not included) or use the enclosed USB power cord you can see the bright red numbers easy. Nice and loud when it goes off. #Rankboosterreview #Sponsored #ISSELL https://www.amazon.com/ILSELL-Digital-Temperature-Display-Control/dp/B075QFQPRV