I have been on a hunt for an alarm clock for a while, so I was excited to get my hands on this one. I love this alarm clock. The alarm itself is not loud, but it sort of grows in sound and tempo the longer it takes for me to wake up which I love. The fact that it gives me the option to check the weather is also a plus since I do have a son and like to make sure he is dressed appropriately for the day. The blue light is dim, but gives a nice glow at night which doesn't bother me. I like that I can plug the alarm clock in the wall or use batteries. SUch a phenomenal alarm clock and may purchase a few more. It's also not a cheap design, it works great in my room and looks well made.