I like these types of magnetic phone mounts particularly for use in locations where I can't put a more permanent type of mount, for example I use one of these at my desk at work because it works without having to permanently affixed to any surface. We change desks frequently enough that I don't want to have to figure out how to unmount a phone holder and then re attach it to my new desk or work area. I also like the magnetic holders because they hold my phone tightly but not so tight that I can't remove it quickly when I need to. Some phone holders with brackets can be a real pain to either get the phone into or out of the bracket and I don't have time to fuss with that particularly when I am at work. This holder had a nice strong magnet and it swivels and adjusts for precise positioning of your phone wherever you prefer it to be. I love it. #RankBoosterReview